# Industry Details

> Analyze key insights for top-level and sub-level industries in detail using a wide range of metrics.\
> You can download historical data and also download data for each indicator with OS filters applied.<br>

## Industry Information

<figure><img src="/files/TXm03z7yd5UyL571fnlg" alt=""><figcaption></figcaption></figure>

<details>

<summary> Information</summary>

* **Industry Icon** : Each industry is represented by a unique icon with predefined colors and symbols for easy identification.
* [**Industry**](/lang/eng/wiseapp/terms.md#industry) **Name**: An industry category independently classified by WISEAPP based on app usage behavior.
* **Sub-level industry** : On the top-level industry page, you can navigate to related sub-level industry details.
* **Apps in the Industry** : A list of apps belonging to the industry. The apps included may vary by selected period.

</details>

***

## 1. All Users <a href="#all-users" id="all-users"></a>

You can understand the industry's overall characteristics by analyzing key indicators and their correlations.

{% hint style="info" %}
You can set the period to Weekly / Monthly.
{% endhint %}

### Summary <a href="#summary" id="summary"></a>

Summary metrics representing the overall scale of usage within the industry.

<figure><img src="/files/jUwQznasp8nUFoygGGxc" alt=""><figcaption></figcaption></figure>

<details>

<summary>Indicator</summary>

* [**Installers**](/lang/eng/wiseapp/terms.md#installers) **/** [**Users**](/lang/eng/wiseapp/terms.md#users)
* **Installation Rate by OS**
* **Usage Rate by OS**
* [**Rate of Active Users**](/lang/eng/wiseapp/terms.md#active-user-rate)
* **Users Share**
* **Usage time share**
* **Distribution by Gender and Age Groups** : Distribution of 'Users' by gender and age groups

</details>

### Key Indicators <a href="#key-indicators" id="key-indicators"></a>

This metric provides a comprehensive view of industry performance by capturing the overall scale of the industry.

<figure><img src="/files/5gcPyfBBHmwqq7RQ1EJ6" alt=""><figcaption></figcaption></figure>

<details>

<summary>Indicator</summary>

* [**Installers**](/lang/eng/wiseapp/terms.md#installers)
* [**Users**](/lang/eng/wiseapp/terms.md#users)
* [**Total Time in App**](/lang/eng/wiseapp/terms.md#total-time-in-app)
* [**Total Sessions**](/lang/eng/wiseapp/terms.md#total-sessions)
* [**Avg. Time in App per User**](/lang/eng/wiseapp/terms.md#avg-time-in-app-per-user)
* [**Avg. Active Days per User**](/lang/eng/wiseapp/terms.md#avg-active-days-per-user)
* [**Avg. Number of Sessions per User**](/lang/eng/wiseapp/terms.md#avg-number-of-sessions-per-user)
* [**Avg. Session Length**](/lang/eng/wiseapp/terms.md#avg-session-length)

</details>

### Distribution by Gender and Age Groups <a href="#distribution-by-gender-and-age-groups" id="distribution-by-gender-and-age-groups"></a>

You can analyze the main user groups by checking user distribution by gender and age.

<figure><img src="/files/7U18mJWB8rb6toPaaDqr" alt=""><figcaption></figcaption></figure>

<div><figure><img src="/files/WLp2Nue7UhzeEDtH2lCA" alt=""><figcaption></figcaption></figure> <figure><img src="/files/eA9OQb7FM7rFdqJNGDhP" alt=""><figcaption></figcaption></figure></div>

<details>

<summary>Indicator</summary>

* **By Gender and Age Groups** : 10s or under Male\&Female / 20s Male\&Female / 30s Male\&Female / 40s Male\&Female / 50s Male\&Female / 60s or more Male\&Female
* [**by Gender**](https://guide.wiseapp.co.kr/wiseapp/key-terms#by-gender) : Male / Female
* [**by Age Group**](https://guide.wiseapp.co.kr/wiseapp/key-terms#by-age-group) : 10s or under / 20s / 30s / 40s / 50s / 60s or more

</details>

### The Top 10 Apps within the Industry <a href="#the-top-10-apps-within-the-industry" id="the-top-10-apps-within-the-industry"></a>

Rankings of apps within the industry by various metrics.

<figure><img src="/files/UAqj9nP1OaG20ByzCPIg" alt=""><figcaption></figcaption></figure>

<div><figure><img src="/files/kFd7H3ii6NdQXTAxmADC" alt=""><figcaption></figcaption></figure> <figure><img src="/files/dDjZsjRNLQzL1qWd8GFE" alt=""><figcaption></figcaption></figure> <figure><img src="/files/eW9n0U3bbd29uLK3FioZ" alt=""><figcaption></figcaption></figure></div>

<details>

<summary>Filter</summary>

* [**View Settings**](/lang/eng/faqs/service/view-settings.md) : Exclude Android only

</details>

<details>

<summary>Indicator</summary>

* [**Installers**](/lang/eng/wiseapp/terms.md#installers)
* [**Users**](/lang/eng/wiseapp/terms.md#users)
* [**Total Time in App**](/lang/eng/wiseapp/terms.md#total-time-in-app)
* [**Total Sessions**](/lang/eng/wiseapp/terms.md#total-sessions)

</details>

## 2. Users by Criteria <a href="#users-by-criteria" id="users-by-criteria"></a>

{% hint style="info" %}
You can set the period to Weekly / Monthly.
{% endhint %}

### Criteria <a href="#criteria" id="criteria"></a>

{% columns %}
{% column %}
Users by Criteria are divided into three groups according to loyalty.

Users by Criteria are divided into Light, Middle, and Heavy users.

The criteria for classifying groups are based on the average values of the selected indicator for 50% of the lower users and the criteria indicator average value for 50% of the upper users.

Criteria indicators provided are: Time in the App, Sessions, Days Used.
{% endcolumn %}

{% column %}

<figure><img src="/files/pOEPqcszsvqW53n5PFTP" alt=""><figcaption></figcaption></figure>
{% endcolumn %}
{% endcolumns %}

<figure><img src="/files/pdUJp6kBhq5pSTS7mbww" alt=""><figcaption></figcaption></figure>

<details>

<summary>Filter</summary>

**Criteria indicator**

* Time in App
* Sessions
* Days Used

</details>

### Key Indicators <a href="#key-indicators" id="key-indicators"></a>

You can analyze trends and changes between user groups.

<figure><img src="/files/3Mvpi6vpR5mzqUEGFDym" alt=""><figcaption></figcaption></figure>

<details>

<summary>Indicator</summary>

* [**Users**](/lang/eng/wiseapp/terms.md#users)
* [**Total Time in App**](/lang/eng/wiseapp/terms.md#total-time-in-app)
* [**Total Sessions**](/lang/eng/wiseapp/terms.md#total-sessions)
* [**Avg. Time in App per User**](/lang/eng/wiseapp/terms.md#avg-time-in-app-per-user)
* [**Avg. Active Days per User**](/lang/eng/wiseapp/terms.md#avg-active-days-per-user)
* [**Avg. Number of Sessions per User**](/lang/eng/wiseapp/terms.md#avg-number-of-sessions-per-user)
* [**Avg. Session Length**](/lang/eng/wiseapp/terms.md#avg-session-length)

</details>

### Distribution by Gender and Age Groups <a href="#distribution-by-gender-and-age-groups" id="distribution-by-gender-and-age-groups"></a>

Compare how user composition differs across loyalty groups.

<figure><img src="/files/JG8TYIGqfxpIsVrJkGsk" alt=""><figcaption></figcaption></figure>

<div><figure><img src="/files/FHd5hjFBVJmDbXTCYiEI" alt=""><figcaption></figcaption></figure> <figure><img src="/files/Ea4fOtBTMSyEWmmLT9ZG" alt=""><figcaption></figcaption></figure></div>

<details>

<summary>Indicator</summary>

* **By Gender and Age Groups** : 10s or under Male\&Female / 20s Male\&Female / 30s Male\&Female / 40s Male\&Female / 50s Male\&Female / 60s or more Male\&Female
* [**by Gender**](https://guide.wiseapp.co.kr/wiseapp/key-terms#by-gender) : Male / Female
* [**by Age Group**](https://guide.wiseapp.co.kr/wiseapp/key-terms#by-age-group) : 10s or under / 20s / 30s / 40s / 50s / 60s or more

</details>


---

# Agent Instructions: Querying This Documentation

If you need additional information that is not directly available in this page, you can query the documentation dynamically by asking a question.

Perform an HTTP GET request on the current page URL with the `ask` query parameter:

```
GET https://guide.wiseapp.co.kr/lang/eng/wiseapp/screen-help/details/industry.md?ask=<question>
```

The question should be specific, self-contained, and written in natural language.
The response will contain a direct answer to the question and relevant excerpts and sources from the documentation.

Use this mechanism when the answer is not explicitly present in the current page, you need clarification or additional context, or you want to retrieve related documentation sections.